White Claw at Coachella: Photos Across 2 Weekends
Impulse powered White Claw at Coachella with instant branded content, tailored messaging, and CRM capture that amplified reach across both weekends.
1 min read
The Ask
Create a high energy festival experience that captured attendees at speed while driving branded content sharing and measurable reach.
The Idea
Turn festival moments into branded social currency through instant delivery and watermarked assets.
The Need
Capture large volumes of festival guests quickly while delivering branded content without disrupting flow.
The Solution
Fast on site registration structured CRM capture and real time delivery of branded photos and GIFs through personalized galleries supported by tailored messaging.
The Challenge
Deliver premium creator ready content instantly while capturing measurable social impact.
Sign Up Stage
Individual Portraits
Roaming Photography
The Space
Cheers!
Enjoying the Space
The Results
Impulse delivered a high performing branded content experience at Coachella. Guests received watermarked photos and GIFs instantly which encouraged continuous sharing throughout the festival. The combination of real time delivery tailored messaging and CRM capture extended White Claw’s presence beyond the activation and sustained visibility long after the event ended.
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