Event ROI Calculator
Calculate the revenue impact of capturing attendee data at your events
Number of attendees at your event
You
CRM Capture Rate
8%
Drag to adjust
Impulse
CRM Capture Rate
78%
Average across all events
Unit Price
The average price of what you sell — one unit of your product or service.
$
Re-engagement per Month
How many times do you reach out to leads?
3
times / month
Sales Funnel Conversion Rate
% of touchpoints that convert to a sale
3.4%
Drag to adjust
Your Event ROI
$122.4K
400 leads / mo
With Impulse
$1.2M
3,900 leads / mo
You're leaving on the table
+$1.1M
in potential monthly revenue




