Martin Rogard

Articles by Martin Rogard

• How to Send Event Photos to Guests by Text

  Oct 11, 2026

  Send event photos to guests by text. Guests get 2 photos by SMS, then a link to their own gallery. Learn how it works, what to send and how to get shares.

• Experiential Marketing: Definition and Measurement

  Oct 11, 2026

  Experiential marketing definition, the main types, and how to measure it with reach, signups and ROI. Real numbers from Rare Beauty, Aperol and Temple.

• QR Code Fatigue: Capture Guest Data Without a Form

  Oct 11, 2026

  QR code fatigue is why event signups stall. See how a give-get, pre-registration and brand ambassadors capture guest data at events with no long forms.

• Send Event Leads to Microsoft Dynamics 365

  Oct 11, 2026

  Send event leads to Microsoft Dynamics 365 Sales. Export your Impulse guests as a CSV, import them as leads, add them to a marketing list and follow up fast.

• Send Event Leads to Salesforce: Import Guide

  Oct 11, 2026

  Send event leads to Salesforce with the Data Import Wizard. Export your Impulse guests, map the fields, add them to a campaign and start follow-up the same day.

• Send Event Leads to HubSpot: CSV Import Guide

  Oct 11, 2026

  Send event leads to HubSpot in 15 minutes. Export your Impulse guest list, map the columns, record consent and put every guest in a list for follow-up.

• Post-Event Survey Questions: 25 Examples to Ask

  Oct 10, 2026

  25 post-event survey questions grouped by goal, plus when to send them and how to get more guests to answer. Copy the list for your next event.

• Zero-Party Data: What It Is and How to Collect It

  Oct 10, 2026

  Zero-party data is what customers choose to tell you. See how it differs from first-party data, with real examples and 6 ways to collect it at events.

• Trade Show Lead Capture: 7 Ideas Beyond Scanning

  Oct 10, 2026

  7 trade show lead capture ideas that go beyond badge scans: give visitors a reason to share, qualify them on the spot and follow up within 48 hours.

• 12 First-Party Data Examples From Real Events

  Oct 10, 2026

  12 first-party data examples, from purchase history to event signups, with real numbers from brand events. See how to collect each one with consent.

• 8 Brand Activation Examples With Real Results

  Oct 9, 2026

  8 brand activation examples from Rare Beauty, Aperol, Fandom and more, with the results each one measured: reach, signups, photo downloads and first-party data.

• AI Photo Personalization for Event Guests

  Jan 20, 2026

  AI photo personalization sends each guest a one-of-a-kind photo by text, with no booth and no app. See how it works, where it fits and how it compares.

• How to Turn Event Guests Into Brand Advocates

  Jan 2, 2026

  Turn event guests into brand advocates with professional photos delivered in seconds. See the 5 steps and real results, like Rare Beauty's 450M+ reach.

• Custom Photo Filters for Branded Event Photos

  Dec 19, 2025

  Custom photo filters give every guest photo your brand's look, applied automatically before delivery by SMS or WhatsApp. See how to design one that works.

• Event SMS: How to Text Guests at Every Stage

  Nov 28, 2025

  Event SMS and WhatsApp messages reach guests where they already look. See what to send before, during and after your event, with real examples and results.

• Instant Personalized Photo Delivery for Events

  Oct 16, 2025

  Instant photo delivery sends each guest only their photos, by SMS or WhatsApp in under 60 seconds. See how it works and the results at Veuve Clicquot.

• Event Photo Watermarks and Overlays: A Brand Guide

  Oct 9, 2025

  See 4 event photo watermark and overlay styles from real events, plus exactly which logo, watermark and overlay files to prepare. Free checklist PDF.